Scroll stopping images are the handiwork of a spot-on visual strategy. If your product images lean more toward the mundane, then it's time for a glow-up. Here’s how to turn your products from meh to must-have!
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More than just promoting your product, creating a video can help build trust with your customers, drive more sales, and even help expand your client base.
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Lifestyle product photography is all about giving your customers context and allowing themselves to imagine how to use your product goes a long way to hitting those conversions. It also speaks to your visual branding and help you stand out from your competition. In this post, we share some basic lifestyle product photography tips and ideas to get you started.
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Getting the right shot can be difficult when it comes to sunglass product photography. You’ll often encounter reflections or glare thanks to the different styles of frames and lenses. Plus, its awkward shape doesn’t necessarily allow for easy styling and framing. But once you get these basic tips down, shooting shades will be a breeze. Check out our top tricks for images that are sharp, consistent, and capable of building trust between your brand and buyers.
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Fashion product photography for online clothing stores is a key factor in driving traffic to your virtual shop. Your online images can spell the difference between customer clicks or shoppers straying away from the site.
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If you’re opting for product or editorial photography—or a combination of both—a professional photographer can help you capture the sparkle and the romance inherent in gems, crystals, and charms. Here’s a quick rundown of the 4 challenges that come with jewelry photography.
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What does it take to put together a lifestyle product photography shoot, and more importantly, what’s it going to cost? Fortunately, there are a number of options available to you if you’re willing to put in some work yourself.
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So let’s talk numbers. How much does a professional photo shoot cost? The answer depends on the kind of products you’re selling, and even the studio or photographer you choose. This post will give you an idea of how a product photography studio works so you can better understand where your money is going.
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If you’re a photographer looking to get into product photography, or an online vendor with the means to build your own set up, gifting yourself with a few key pieces of gear can make a world of difference to your final output. And the best part is, you don’t have to spend a fortune to up your photography game.
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How do you set up an in-house product photography studio with setting up a in-house photography studio? We show you how.
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Your business has come to a crossroads and faced with the all-important question: in-house or outsource? On the surface, setting up your own in-house product photography solutions sure sounds ideal, but there’s a myriad of pros and cons that go into this pivotal decision.
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Having your product photography in-house undoubtedly gives you more control, but also requires more resources. Outsourcing these solutions mean the opposite.
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Given the complexity of everything that goes into capturing a single shot, watch product photography becomes unavoidably time-consuming and expensive. Not only does it take a tremendous amount of time, but it also requires a very specialized skill set that only certain photographers possess. That’s why it could take up to 3 to 4 hours just to get that one product shot, plus another few hours putting it all together in post.
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Lifestyle product photography involves a styled or curated scene that aims to create a connection with your customers. This allows them to imagine what their life would look like using it.
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Pictures aren’t just worth a thousand words; they could be worth thousands of pesos. If you run an online business, your product shots are the first thing people see. That means it literally pays to make a good first impression. A poor photo broadcasts poor quality, so make sure you avoid these top 10 product photography mistakes.
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Zoom’s widespread use happened almost overnight the second work from home became the new normal. With movement greatly restricted to slow the spread of the virus, we needed a new way to meet, communicate, and congregate. In this short amount of time, live streaming is already revolutionizing the culture. Here’s how…
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With every big brand out there making the transition to digital, many entrepreneurs and small business have followed suit, capitalizing on an opportunity to make money online without the high overhead of a brick and mortar store. But with more people flooding the marketplace, new challenges arise, and sellers are now faced with a new problem: how do we stand out?
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If you're looking for a professional product photography studio, you're spoiled for choice. Here are few things you may want to consider when choosing the right one for your business. You might not find a studio that ticks all the right boxes, so be sure to set your priorities before going in.
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You do it all the time. From the moment you learned to work the camera on your phone, you’ve taken your fair share of photographs. Some even got massive likes! So when it comes to shooting product photos for your e-commerce business, why not just do it yourself?
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Product photography can be divided into two main categories: lifestyle and product-only. Lifestyle product photography is where products are presented in their natural environment, where it’s expected to be used by the customer. On the other, less glamorous side of the spectrum lies product-only photography, which is what you usually see when browsing your favorite e-commerce site like Lazada, Shopee, or Amazon.
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